This year Organizzazione Orlandelli was present again at the Flower Trials, thanks to the renewed agreement with Syngenta, world leader among the Hybrids: the concept "Garden Center Identity" was developed to best express the potential of the new varieties, such as Suninfinity or Calliope.
Garden center identity by Orlandelli represents the range of exhibition concepts and shopfitting solutions designed for the sales area of plants and flowers.
Blooming Nursery is a solid established company in the Northwest of the United States. They produce more than 1,800 varieties of perennials, shrubs, succulents and herbs. The company’s’ plan was to open an exhibition area to wholesale plants and flowers. In the beginning of 2013, this company decided to run a test and opened a small store in order to understand the potential and the benefits from this kind of alternative sale activity. It was a Success!