We are proud to have supported the Bulgarian DIY chain PRAKTIS in their entry into the green sector by designing and setting up the plants and flowers area of their first store featuring a floriculture assortment.
For a fast-growing DIY brand like PRAKTIS, integrating a dedicated green space was a strategic choice: an opportunity to enhance the customer experience by enriching the offer with natural products that complement the DIY universe.
With our tailor-made approach and extensive experience in the garden retail sector, we transformed the space into a welcoming, functional environment that highlights the beauty of plants. The design took into account the specifics of the DIY world, integrating modular and easy-to-manage display solutions for store staff.
This debut marks the beginning of a journey that we hope will continue with the opening of new green areas in future PRAKTIS stores.
The inauguration of this new 20,000 sqm store (the eighth in the Group), with 130 employees, was attended by Marco Orlandelli, CEO of Organizzazione Orlandelli, whose presence underscored the importance of this project and celebrated this significant milestone together with the PRAKTIS team.
We sincerely thank the PRAKTIS team for their trust and collaboration.
Organizzazione Orlandelli – Designing green spaces, cultivating value.