One of the secrets to earn money in our business is definitely "be efficient when you need it".
In the floricultural sector is very simple: from mid-February to the end of June things are getting crazy, therefore, being efficient in this period is crucial to increasing the sales. Everything has to work in the best possible way, from the staff to the logistics and to the perfect exhibition method: having a smart layout with functional elements, highlights every detail. This is essential to increase the sales of plants and flowers.
The exhibition, or layout, should be studied in order to obtain the maximum revenue, and yes, every single inch of space in the greenhouse or nursery must give the maximum profitability. It’s important to organize the space in order to maximize the square meters that we decide to devote to the show.